Sports nutrition, label and get started!

Are you looking for an easy introduction to the topic of your own brand product? Then bookmark this article and make an appointment with our sales team, because we revolutionize the market entry limit of nutritional supplements and many other foods in powder quality to a minimum purchase quantity of only 20 units. Read how it works here.

Target group analysis and scaling:

Sounds bone-dry, it probably is, nevertheless it forms the cornerstone for the success of our White Label concepts. First of all, it is important to understand what the different target groups of our industry really want in order to design convincing products based on this data. This lengthy development process is time-consuming and costly, which would normally either greatly increase the market entry threshold for individual companies or greatly reduce the quality of the products offered, because this task is only marginally addressed. With our White Label product portfolio we have relieved them of this and many other tasks in the product development process.

What exactly is a white label product?

Surely you have already gathered impressions about this topic on our website and now know that we under White Label basically mature, market-ready products which are among other processes such as those explained in the preceding paragraph have gone through. The associated advantages can now take advantage of each of our customers already from a minimum purchase of 20 units per product.

Storytelling and individualization.

To put it simply, these products only need to be labeled and from that moment on they represent your own brand. The formula of the product as well as the taste and the effect will be found in many other similar brands, which are also our customers, but in our eyes it is your brand story that makes a product your product.

So let's assume you want to sell our protein powder WPC80. You could either just label it like that, for example put your logo on the label and write WPC80 underneath it and thus hardly create a unique selling proposition. Or you could get creative and call your new protein powder for example "Mikes Special Protein Blend" which you developed because you are the owner of Mikes Fitness Club and the proteins found on the market were not compatible with your requirements. I'm sure you realize what I'm getting at in this case study, solid branding is characterized by strong storytelling. So your customers will buy the idea or lifestyle behind their product much more than the product itself.

All you need to do to start building your brand today is to create a graphical visualization of your brand in the form of a logo and other recognition features, which you can then use to design your first packaging layout. Our graphic designers will be happy to help you with these tasks. As soon as your product design is ready, you are in the game and can start immediately.