General:
Private Label Heroes® is a trademark of K-Innovations GmbH, so it's more or less a division of our company. We see ourselves as a think tank for the food industry. Together with small, large and medium-sized companies, we develop and realize brands and products in the field of dietary supplements, sports nutrition and various other powder- or granule-based foods.
Your future products will basically be produced in our German factory, where the raw materials come from cannot be generalized. A large supplier network ensures almost unlimited possibilities, which you are welcome to participate in. You can obtain detailed proofs of origin for our products from your contact person.
The term private label refers to all products that have been personalized by your brand or produced on behalf of your company or by your company and thus have a strong unique selling proposition. The classic retail product is therefore in contrast to private label products.
White label products are market-ready products that you can fully personalize, taking into account legal requirements. The advantage of white label products is the low market entry threshold, which we can offer you due to a very low minimum purchase.
In both cases we will of course produce your future products. The difference is only in the degree of customization. With a steadily growing white label portfolio in a wide variety of packaging designs, we already offer quite a lot of personalization options today, but there are still restrictions here, such as product formulas. These are firmly defined by us. In the area of contract manufacturing, on the other hand, there are no limits whatsoever, because together we will develop your dream product, in a packaging design of your choice.
Our experience, especially in the area of cooperation with young start-ups and local business models, has shown us that these companies grow significantly faster if they are actively supported in the initial hurdles. The market is full of dubious consulting companies, which often offer little added value for young companies in exchange for large sums of money. For this reason, we have established a broad team of graphic designers, photographers, CGI artists, programmers and e-commerce specialists to quickly help our clients succeed. Because ultimately, your success is largely responsible for ours.
White Label:
Together with your personal contact, you discuss your ideas and identify products that potentially fit your business model. You will then receive a transparent price list of these products, as well as a starter kit with samples of all available flavors, if applicable to your product selection. If you need help with the graphic implementation of your packaging layout, our service team will be happy to assist you.
One of the biggest advantages of our offer is the low MOQ of 20 units per product variation. Of course, you will receive transparent tiered pricing to easily scale your business model as you grow.
No, for your customers the product after your personalization will look like a product individually developed by you. A potential customer would only be able to guess that a similar product is the same product formula through intensive research.
Since we are dealing with stock products, the delivery time essentially depends on the provision of your print data. If we have all the data, white label products are usually completed within 14 days after we receive your packaging designs.
We offer our products in different packaging. You can freely design their print data. Unfortunately, changing to a different packaging, e.g. from an HDPE can to a stand-up pouch, is only possible in the area of contract manufacturing from a volume of 100kg.
Our White Label portfolio is available to all our customers and can therefore be used by many companies. The purchase of your first batch does not transfer the exclusive right to its product formula to you. Should you require an individual formula, we will be happy to realize this in the area of contract production from a volume of 100kg.
Contract production
No, an existing product formula is absolutely not necessary in the area of our contract manufacturing. What you need is an idea of how your product should convince in the future. In a joint development process we will define your perfected product formula.
This is our passion, which is why we would be very happy to work with you. Together we will examine the realization of your project and move into practical development to perfect sensory factors such as taste, smell, solubility, mouthfeel and effect.
You may, but you don't have to. Our large network of suppliers of various raw materials and our conditions and contracts with them, offer in most cases the greater advantage for our customers. If you still want to buy the raw materials yourself, you must make sure that they are suitable for processing by our machines. Your personal contact will be happy to advise you in this regard.
We offer a wide range of different packaging solutions from classic HDPE cans to standup pouches and folding boxes to small sachets and large bags. However, if you prefer a custom-made product, we can provide you with the appropriate contact person. In this case it is important to remember that this packaging material is compatible with our machines. Your personal contact can advise you on this.
We are not interested in enriching ourselves in your development process. Rather, we are interested in your success and a long-term cooperation. For this reason, we offer most development processes free of charge.
We offer our contract production from a volume of 100kg. In very special cases, for example, due to raw materials that are not in stock and difficult to procure, higher MOQs may still be required. Due to a large number of raw materials that are permanently in stock, this scenario occurs very rarely, and we inform you about this already at the beginning of the product development.
After Sale Service:
Packaging layouts can be designed using vector or pixel-based graphics applications such as the Adobe programs Photoshop, Illustrator and inDesign. You will need a certain level of prior knowledge and graphic affinity for these programs. If this is not one of your core competencies, our graphic designers will be happy to offer you service packages for professional implementation to take this challenge off your hands.
Even excellent, with our white label products and the personalization that comes with it, you secure all the marketing benefits of the Brand Registry. These essential Marketing tools give you a fundamental advantage in the Fullfillment by Amazon business over merchants of retail goods without their own branding. Our e-commerce experts will be happy to support you in further optimization processes of your listings & campaigns.
Professional and meaningful product images are just as important for your own online store as they are for your marketplace presence or possibly advertising campaigns and social media presences. For this reason we offer you two possibilities to present your new products in an excellent way. On the one hand by one of our specialized product photographers and on the other hand by most modern CGI technology, with whose assistance a photo-realistic 3D model of your products can be rendered. Our specialists will be happy to advise you in detail about the advantages and disadvantages of both options.
Those days are long gone. Through various store systems such as Shopify, Wordpress, Magento and the like, you can open your first own online store without having written even one line of code. Nevertheless, there may be things at one corner or another that do not meet your requirements. These adjustments can usually only be corrected or implemented by some scripts. But don't worry, our programmers will be happy to help you. Feel free to discuss your wishes with us.
But of course. The fact that you are reading this FAQ is most likely due in part to the work of our Google Nerds and Social Ads experts. Although the algorithms of these search engines and platforms are constantly evolving, manual targeting is still an unavoidable topic at this point in time, where you should definitely rely on expert advice if you want to place profitable ads. Feel free to contact us on this topic.
Yes and no! Unfortunately, our capacities are not sufficient to offer an all-round carefree service for marketplaces like Amazon. Nevertheless, we are available for consulting or for the implementation of small to medium sized projects. Please contact our e-commerce experts.
We offer a wide range of logistics solutions for your business structures. From classic contract to FBA delivery to personalized B2C dropship models. In theory, your e-commerce business can be run from the comfort of your sofa. Talk to your personal contact to get an individual offer.